When a client comes to me for design work, the first thing we do is talk about their brand strategy. It is SO important to know the who, what, and why behind your brand before you decide what it’s going to look like visually. I created a FREE workbook will help you do just that. 🙌🏼
A solid strategy isn't just a roadmap; it's your business’ identity and the game plan you’ll use to build your big dreams. This digital workbook will help you pinpoint the 3 W’s of your brand:
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My birthday was on Monday and I've been meaning to make this post since then. I don't know about you, but I get very emotional on my birthday. 🥲 Especially after losing my dad. 💔 Celebrating one more year being alive feels more meaningful. I remember my dad being calm and hopeful that I will figure things out after finding myself unemployed once again in 2020, around the same time he passed away. I know he's proud of me for how far I've come in my career as a business owner and a single mom. But it makes me sad that he's not here… physically here. On my birthday, I sat down to reflect on the things I've learned so far. I wrote them for the younger version of myself… #23 rings so true as I feel behind on posting this for you. 🙈 38 Pieces of Advice To My Younger Self
I had the best weekend ever because my twin sister was in town. Did you know I’m a twin? She lives in El Paso, where we went to college. We planned this weekend to have a little pre-birthday celebration (a week early). 👯♀️🎉 November is my favorite! Not only is it my birthday month; it’s also Thanksgiving, which has now become one of my favorite holidays. Growing up in Mexico, we didn’t celebrate this holiday. So I see it and celebrate it more as a reminder to stop and reflect on the things and people I’m grateful for. 🥰 And of course, that includes YOU! Maybe it’s cheesy, but without the relationships that I’ve made during my journey as an entrepreneur, I know my life would feel a lot different… and not in a good way. 😅 To show my gratitude, I’m working on a little special something just for you! 👀 Watch for a new blog post next week with your free goodie! 🙌🏼 In the meantime, I want to share something I've been working on… 📢 Calling all creatives 📢 |
AUTHOR
Karla is an award-winning designer, branding expert and mentor. She has designed for brands including BRIT+CO, Discovery, HGTV, Food Network, Facebook, Kellanova and more. Her specialty is helping elevate brands through well-crafted brand and web design. ARCHIVES
November 2024
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