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As a brand designer, I’ve heard all the opinions about Canva... Some designers roll their eyes. Others refuse to touch it. But here’s my honest take: Canva isn’t the enemy. It’s a tool. And when used strategically, it can help you create a beautiful, effective brand—no design degree required. In fact, I don’t hate Canva. I actually think it’s one of the best things to happen to entrepreneurs and small business owners trying to get their brand off the ground. Let’s talk about why. Canva is a tool, not a threat It’s easy to assume that Canva “cheapens” design—but that’s just not true. Canva doesn’t replace a professional designer. What it does offer is creative independence, accessibility, and a solid starting point for building your brand. And let’s be real--have you seen some of the latest Canva updates? They’re seriously impressive. With smart tools, AI-powered features, and pro-level templates, it’s more powerful than ever. Why I don’t hate Canva Here are a few reasons why I actually support Canva—especially for entrepreneurs in the early stages of their business. 1. It Gives You Creative ControlCanva allows you to experiment and build your brand on your own timeline. You don’t have to wait on a designer—you can refine your visuals as your business evolves. 2. It’s Easy and AccessibleYou don’t need to be a design pro to use Canva. Its user-friendly interface means you can create graphics, marketing materials, and brand elements that look polished and professional—even if you’ve never designed anything before. 3. It’s a Great Starting PointIf you're still figuring out your brand, Canva gives you a place to explore your style and vision. It helps you get going without the overwhelm or cost of hiring a designer too early. So, can you build a real brand with Canva? Absolutely! Especially if you are starting out and if you use it strategically. That’s exactly what I teach in my course, The DIY Brand Glow-Up. It’s a self-guided, beginner-friendly brand design course that walks you through building a professional, aligned brand using Canva. You don’t need to be a designer. You just need a little guidance—and that’s what the course delivers. Inside The DIY Brand Glow-Up, you’ll learn: ✨ How to design a professional-looking logo ✨ How to build a color palette that pops ✨ How to choose scroll-stopping fonts ✨ How to pull it all together into a brand you’re proud of You’ll also get access to detailed video trainings, done-for-you templates, and live support—so you’re never stuck doing it alone. Ready to build your brand (the smart way)? The DIY Brand Glow-Up is the perfect place to start if you want to build a brand that reflects your vision and grows your business.  🎉 Doors close soon — we start May 5th!
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